ConsumerBase Releases Special Offer for Direct Marketing Professionals
In addition to taking advantage of offers that create a more comprehensive marketing effort, a business-to-business mailing list benefits from appending additional firmographic data such as SIC codes, sales revenue data, employee size, and more.
Read more on San Francisco Chronicle (press release)
Key to Netflix's future: better recommendations
A big part of Netflix's future rides on how much Ciancutti, Yellin and about 150 engineers can improve the software that draws up lists of TV shows and movies that might appeal to each of the video-subscription service's 26 million customers.
Read more on Plain Dealer
Crisis Management 101 for Your Small Business
Although your small business may not be in the national spotlight or have a public relations guru of its own to consult, no company is too small for a crisis. From bankruptcy to disgruntled customers or employees seeking revenge, even a mom-and-pop ?
Read more on Fox Business
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